Written byMatt Lok
Published on
Read time2 min

How to Repurpose a Blog Post Into a LinkedIn Carousel in 2 Minutes

A step-by-step walkthrough of turning long-form content into visual slides.

You've already done the hard work — writing a blog post, newsletter, or article. Now you can get 10x more reach by turning it into a LinkedIn carousel.

Here's exactly how to do it.

Why repurpose?

Writing from scratch every time is exhausting. Repurposing lets you:

  • Reach a different audience — not everyone reads blogs, but they do scroll LinkedIn
  • Reinforce your message — people need to see ideas multiple times before they stick
  • Save time — the thinking is already done, you just need to reformat

The 4-step process

Step 1: Pull out the skeleton

Read your blog post and identify the main points. You're looking for:

  • The core argument or premise (this becomes slide 1)
  • 4-7 supporting points (these become the middle slides)
  • The conclusion or call to action (this becomes the last slide)

Don't try to fit everything. A 2,000-word blog post should become a 7-10 slide carousel, not a 30-slide novel.

Step 2: Write one sentence per slide

For each point you extracted, write a single clear sentence. This is the headline of each slide. If you can't summarize the point in one sentence, it's probably two slides.

Step 3: Add supporting text

Under each headline, add 1-2 sentences of context. Keep it short — carousels are visual, not long-form. Think bullet points, not paragraphs.

Step 4: Design and publish

This is where most people get stuck. You have two options:

Option A: Manual design — Open Canva or Figma, create slides one by one, export as images, upload to LinkedIn. Takes 20-30 minutes.

Option B: Use SlideDrift — Paste your blog URL, and the AI extracts the key points, structures them into slides, and generates a polished carousel. Takes about 2 minutes.

Tips for better repurposed carousels

  • Don't copy-paste paragraphs — rewrite for the visual format
  • Start with your strongest point, not with context or background
  • Use the blog post title as inspiration, but write a new hook for LinkedIn
  • Add a CTA on the last slide — "Follow for more" or "Save this for later"
  • Link to the full blog post in the LinkedIn caption, not in the carousel itself

The math

If you publish one blog post per week and turn each one into a carousel, that's 52 extra pieces of content per year with almost no additional writing effort.

The leverage is hard to beat.

Turn your next blog post into a carousel →